THE ECOMMERCE EDGE Podcast with Jason Greenwood

Oliver is the Founder of Aalto Projects & https://www.oliverrhodes.com
Ollie is also a good friend of the pod and is one of only a handful of guests that have returned for a 2nd time - he was our guest for lucky Episode 100 & now makes his return appearance for lucky episode 200!
Ollie has led sales & marketing operations for several fast growing SaaS companies and now brings all of his experience and expertise to bear with his own consulting firm - Aalto projects
Through his consulting work, Ollie has discovered that in some cases what a business needs is not another SaaS platform but a bespoke piece of software built on a SaaS platform (Airtable is his weapon of choice)
In this episode, Jason and Ollie discuss all things SaaS, commerce and software development and how businesses can benefit from this new paradigm

Welcome to 'Mentoring Moments', a sub-series of the Podcast
Mentoring Moments is composed of clips taken from Jason's 1-1 and Group Mentorship Sessions
These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more!
The episode title outlines some of the topics covered in the episode for reference
If you'd like to join Jason's Group Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to register for the sessions in your time zone and you can also apply for 1-1 mentorship with Jason on this page

Sean is the Founder & President of Engagement Agents - https://www.engagementagents.com
Engagement Agents is a SaaS based Retail Tech platform that helps brands manage marketing campaigns holistically across their entire retail store estate
Engagement Agents automates the process for brands to engage with site location owners (malls/plazas etc) to align joint marketing campaigns
Engagement Agents eliminates the need for store managers to liaise individually with site owners and allows a brand's 'head office' to coordinate campaigns with all location owners across the chain simultaneously in an automated and harmonised way
In this episode, Jason and Sean discuss the huge opportunity for retail brands to leverage and maximise marketing opportunities they are already paying for through their store location rents

Welcome to 'Mentoring Moments', a sub-series of the Podcast
Mentoring Moments is composed of clips taken from Jason's 1-1 and Group Mentorship Sessions
These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more!
The episode title outlines some of the topics covered in the episode for reference
If you'd like to join Jason's Group Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to register for the sessions in your time zone and you can also apply for 1-1 mentorship with Jason on this page

Jesse is the Co-Founder & MD of eCommeleon - https://www.ecommeleon.com
eCommeleon is a SaaS based eCommerce & omnichannel optimisation and listing platform
You can think of eCommeleon as an omnichannel tool and lightweight PIM rolled into one
eCommeleon makes it easy for merchants to list their products across Marketplaces, Shopping Comparison sites, Social Platforms and even across multiple regional eCommerce sites with product data being uniquely optimised per channel/region/market
In this episode, Jason and Jesse discuss the explosion in digital channels in recent years and how brands can start to manage these channels in a smarter, more efficient, more holistic yet more channel agnostic way

Welcome to 'Mentoring Moments', a sub-series of the Podcast
Mentoring Moments is composed of clips taken from Jason's 1-1 and Group Mentorship Sessions
These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more!
The episode title outlines some of the topics covered in the episode for reference
If you'd like to join Jason's Group Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to register for the sessions in your time zone and you can also apply for 1-1 mentorship with Jason on this page

Manual is the Co-Founder & CEO of MAZING - https://mazingxr.com
MAZING is a SaaS based AR platform for eCommerce
MAZING helps merchants create and manage 3D models of their products for deep customer interactions
MAZING helps customers visualise products in physical spaces with hyper accuracy
MAZING also supports virtual try on fashion experiences at scale
In this episode, Jason and Manual discuss the current state of XR adoption and how eCommerce merchants can start leveraging this technology today to create new, immersive product & shopping experiences

Welcome to 'Mentoring Moments', a sub-series of the Podcast
This is a special edition of Mentoring Moments where Jason shares some how to create more freedom in your life through the lens of starting your own business or side hustle
If you'd like to join Jason's Group Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to register for the sessions in your time zone and you can also apply for 1-1 mentorship with Jason on this page

Oli is the Founder of PreProduct - https://preproduct.io/
PreProduct is a pre-order app for Shopify
PreProduct supports ‘pay later’, ‘pay now’ & deposit-based pre-orders
PreProduct keeps customers in the loop with front-end wording, a customer portal and email campaigns
PreProduct helps merchants improve their cashflow and gauge demand for new products in advance
In this episode, Jason and Oli discuss how eCommerce pre-orders can create better business outcomes for merchants and a better digital experience for their customers

Liam is the Founder & CEO of Bidnamic - https://www.bidnamic.com
Bidnamic is a SaaS solution that helps merchants manage and scale their Google Shopping Ads
Google Shopping Ads are a totally different beast to regular Google Ads and require specialist tools and expertise to get the most out of them
Bidnamic allows merchants to maximise revenue, profitability and data insights from Google Shopping through proprietary, advanced machine learning technology
In this episode, Jason and Liam discuss all the unique nuances of Google Shopping and how eCommerce merchants can intelligently build this channel to help fuel their success

Daniele is the CEO of Sellix - https://sellix.io/
Sellix is a SaaS eCommerce platform that helps brands sell digital products easily, think subscriptions, tokens, serial keys, digital downloads, video courses, software and licenses and more
Sellix is a bit like the 'Shopify of Digital Products'
Sellix also natively supports crypto payments
Sellix has many built in selling features that are add-ons with other platforms
In this episode, Jason and Daniele discuss the rise of digital products and how brands that sell them can rapidly build out highly scalable and profitable businesses

Welcome to 'Mentoring Moments', a sub-series of the Podcast
Mentoring Moments is composed of clips taken from Jason's 1-1 and Group Mentorship Sessions
These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more!
The episode title outlines some of the topics covered in the episode for reference
If you'd like to join Jason's Group Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to register for the sessions in your time zone and you can also apply for 1-1 mentorship with Jason on this page

We've recently rebranded from At the Coalface to 'THE ECOMMERCE EDGE' Podcast to better reflect what we do! Enjoy.
Patrick is the Co-Founder of Immerss - https://www.immerss.live/
Immerss is a SaaS based Clienteling/Customer Service & Live Shopping Platform for eCommerce
Immerss brings together mobile video based store concierge services, combined with Live Stream shopping into one, easy to use platform
Immerss Clienteling enables retail associates to give customers the support they need to make purchases via live video on demand services
Immerss Live Streaming allows merchants to entertain and interactwith customers to boost sales while viewers can add-to-cart and complete the purchase without ever leaving the show
In this episode, Jason and Patrick discuss the new 'Phygital' customer expectation and how these experiences blur the lines between online and offline retailing for a more seamless omni-channel experience

Welcome to 'Mentoring Moments', a sub-series of the Podcast
Mentoring Moments is composed of clips taken from Jason's 1-1 and Group Mentorship Sessions
These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more!
The episode title outlines some of the topics covered in the episode for reference
If you'd like to join Jason's Group Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to register for the sessions in your time zone and you can also apply for 1-1 mentorship with Jason on this page

We've recently rebranded from At the Coalface to 'THE ECOMMERCE EDGE' Podcast to better reflect what we do! Enjoy.
Jeremy is the Founder & CEO of TaskMagic - https://www.taskmagic.com/
TaskMagic is a SaaS based, low/no code productivity platform and workflow automation tool that can help automate almost any task performed through a web browser
With TaskMagic, users screen record themselves performing repetitive admin tasks in the browser and TaskMagic works in the background, systematising processes and API calls to allow these tasks to be performed entirely by TaskMagic based on set timings & triggers
Think of TaskMagic like RPA for browser based tasks
TaskMagic is particularly well suited to eCommerce businesses where admin tasks are often repetitive and time consuming
In this episode, Jason and Jeremy discuss the benefits of workflow automation and how this can give business leaders and their staff a mountain of time back to focus on the customer instead

Welcome to 'Mentoring Moments', a sub-series of the Podcast
Mentoring Moments is composed of clips taken from Jason's 1-1 and Group Mentorship Sessions
These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more!
The episode title outlines some of the topics covered in the episode for reference
If you'd like to join Jason's Group Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to register for the sessions in your time zone and you can also apply for 1-1 mentorship with Jason on this page

We've recently rebranded to 'THE ECOMMERCE EDGE' Podcast (formerly At the Coalface) to better reflect what we do! Enjoy.
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Tanya is the Co-Founder & CEO of Flyshot - https://www.flyshot.io/
Flyshot is an 'In Development/Beta', SaaS based eCommerce promotions management platform
Flyshot uses a unique model to drive high intent purchases
flyshot links campaign creative to unique QR codes which customers screenshot and then upload at checkout to qualify for the promotion
The high intent nature of screenshotting a promotion helps ensure low return rates from the social channels that customers uses most and ultra high engagement
In this episode, Jason and Tanya discuss eCommerce promotions, how the model is often broken and how high return rates on discounted products can kill eCommerce margins

This is our first episode for 2023 and our first since rebranding to 'THE ECOMMERCE EDGE' Podcast to better reflect what we do.
This episode with Matteo is an absolute CRACKER to kick off 2023 with - so enjoy!
Matteo is the Co-Founder of Popup - https://www.popup.store
Popup is an entirely new kind of retail eCommerce platform
Popup allows merchants to create multiple buyer journey flows vs the traditional Home>Category>Product Page>Cart>Checkout flow
This is enabled through a completely drag and drop interface as well as the ability to create any kind of landing page which then adopts any flow a merchant wishes from there
In this episode, Jason and Matteo discuss what Matteo believes to be an opportunity for brands to create standout customer experiences painlessly!

Andy is the Head of Product at Inveterate - https://www.inveterate.com/
Inveterate is a SaaS Membership Platform for eCommerce
Brands like Amazon have been leveraging membership programs (eg: Prime) for years as a way to build loyalty and 'stickiness' with their customers
They know that if a customer has skin in the game by paying a membership fee, they will want to leverage that program for maximum value, thus creating recurring revenue and ongoing purchases for the brand
Learn how the best brands go 'viral' through the network effect of premium membership programs
In this episode, Jason and Andy discuss all things eCommerce membership, customer loyalty and retention

Welcome to 'Mentoring Moments', a sub-series of the At the Coalface Podcast
Mentoring Moments is composed of clips taken from Jason's 1-1 and Group Mentorship Sessions
These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more!
The episode title outlines some of the topics covered in the episode for reference
If you'd like to join Jason's Group Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to register for the sessions in your time zone and you can also apply for 1-1 mentorship with Jason on this page